APMC: The Transformation Of Agriculture Marketing In India

APMC- Transforming Agriculture Marketing In India APMC- Transforming Agriculture Marketing In India

We all are aware of the fact that agriculture is the key to India’s economic growth. Although various factors can contribute to its success, agricultural marketing should be one of the top priorities. It is worth mentioning that Agricultural Produce Marketing Committees (APMCs) are playing an important role to ensure a smooth runway to make this dream a reality. In the past few years, they have significantly transformed agricultural marketing practices and constituted a robust system.


APMC is a marketing board that is established under state governments. Its basic responsibility is to save farmers from exploitation and ensure a smooth sale of agricultural produce. It constitutes a system to streamline agriculture marketing in India. It exists in almost every state. It was mainly introduced to save the farmers from distress sales. Today, both agricultural produce and livestock are a part of this system.


Since APMC ensures the regulation of agricultural practices in India, farmers are benefited at large. Today, things are much better for them. Several things have transformed due to the involvement of APMCs:

  • It has made the market more efficient.
  • Farmer rights are being safeguarded.
  • A transparent pricing system came into existence.
  • It helped in curbing distress sales by farmers.
  • Ensured right prices for every farmer’s produce.
  • The interests of both producer and seller are now well protected.
  • Adoption of best trading practices took place.

APMC Operations 

APMCs are regulated by states under the APMC Act. The operations of APMCs are simple and smooth. Farmers bring the produce to the market and sales are made through auction. Mandis are established in different regions across the states. Along with this, licenses are issued to the traders within the markets so that malpractices do not occur during the trade. Also, wholesale traders and retail traders outside the mandis are not allowed to participate in the process. This ensures better rates for the produce and keeps a check on irregularities. 

As you know, commission agents are an integral part of this mandi system. They play a significant role in agricultural marketing. No one can ignore their hard work which is put into the agricultural trades. Since their work requires dedicated time, it is necessary to remove all the hurdles that they face. One such hurdle is accounting which is time-consuming for them and online accounting platforms like ChargeERP are the best solution to it. It has made mandi accounting child’s play. In other words, it has simplified mandi accounting tremendously.

In a short span, ChargeERP has become the top choice of commission agents (Aadhatiyas) across India. It is loaded with several unique features that make their day-to-day tasks easy. Coming on to the benefits:

  • It reduces accounting time by 90%.
  • It can be accessed from any device across the globe. 
  • It uses end-to-end encryption to keep your data safe and secure. 
  • It uses cloud technology to save data.
  • It does not require technical or accounting expertise.
  • It is cost-effective.

We should acknowledge the fact that only the Right Perceptions Bring Out Great Transformations. Therefore, we must adapt to changes. 

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